Job Description

Account Director – Marketing team

What we do and how we do it

Cognito is a communications agency working in the finance, technology and climate transition sectors. We have grown organically and have a strong international footprint with offices in most of the major financial centres of the world. Independent and around 100 people strong, we operate as a global network and draw upon local office specialisms as required.
We help clients strengthen their reputation and drive business growth by harnessing the power of storytelling and strategic use of paid, earned, shared and owned communications channels.

Our current clients include Amundi Technology, Broadridge, Clear Street, Tokio Marine and Hill Dickinson. They all value our deep-rooted specialisation - in highly regulated, complicated and competitive sectors.

About the role

We are looking for an Account Director to work directly with our Director of Brand Marketing in the Marketing team. This is a genuinely integrated role with a genuine opportunity to grow and own a client portfolio. What is important is a strong understanding of digital and social and solid native B2B experience. This team supports the needs of clients outside the core PR and comms offer we are best known for.

Integrated account management

Working directly with the Director of Brand Marketing across a wide portfolio of clients - supporting pitches, managing projects and helping to inspire and grow client relationships.

What this involves

–     Supporting and driving integrated client briefs from brief to delivery – often working across brand, content, social and digital. A truly integrated outlook is essential.

–     Taking ideas through from concept to execution, working with creative and strategy colleagues to develop and apply the best work across channels.

–     Active involvement in new business pitches - from research and territory development through to presentation.

–     Client communication: keeping stakeholders fully informed, building trust and identifying opportunities to grow the relationship.

–     Financial management: working with account and finance teams to control projects against brief, estimate and supplier.

–     Own workflow for concurrent projects.

–     Contributing to Cognito's growing Brand Marketing capability, with exposure to global clients and briefs.

We want someone who lives and breathes digital and social in the B2B space. Someone who can work with clients, inspire them and has their ear to the ground for “next”.

–     Owning and managing scopes of work with confidence – our engagements are varied so it’s important we are solutions oriented.

–     Running paid social campaigns: planning, executing and optimising targeted campaigns to drive brand awareness, engagement and followership. Presenting performance back to client with confidence.

–     Creative: working to produce content that cuts through in a noisy, highly competitive category, from copy to visuals.

–     Analytics and reporting: comfortable presenting performance at monthly cadence and making the case for strategy adjustments or additional budget.

–     Staying ahead: keeping a close eye on social platform developments and competitor activity in the trading space. A genuine native understanding of digital and social.

Who we are looking for

You will have genuine experience at account director level, with a track record across both social media and integrated marketing. You are an operator — someone who gets things done, holds a room with clients, and raises the quality of everything they touch.

Essential

–     Proven account management experience in financial services, fintech or B2B professional services. This is imperative.

–     Strong social media skills — organic strategy, content creation and paid campaign execution.

–     Excellent written and verbal communication; strong copy instincts.

–     A sharp eye for quality in creative work - you know good when you see it.

–     Confident with analytics and data-led decision making.

–     Highly organised, with the ability to manage multiple projects and delegate effectively.

–     Proactive and motivated; someone who brings energy and ideas, not just delivery.

Our values

–     We celebrate difference — bringing together the best talent from varied backgrounds.

–     We believe in intellectual curiosity — connecting meaningfully with clients and each other.

–     We are hungry to understand our clients' biggest challenges and focused on driving business outcomes.

–     We are creative and agile — leading to smart strategies and exceptional work.

–     We are committed to a sustainable and responsible future.

This is a real opportunity to grow into a leadership role within a talented, ambitious team. If you are exceptional, we will make it work.