Quotes You Should Know As A PR Professional
We have collated 20 totally brillirant quotes for Public Relations professionals. First up..."All that you do or say is public relations".
Posted by Alexandra Lewington, PR Recruiter, Monday January 1 0001

PR is defined as the management of the communication flow between a company and the public. Understanding the importance of PR in a digitally driven world where news breaks at whirlwind speeds is a shift from traditional offline PR. This swiftness can damage or make a brand's reputation. However, everyone has their opinion on the essence of PR. Here are some of our favourite quotes:
- PR is a tale of a struggle for reality and how people will understand and see reality.
- PR means being truthful and ethical – even when all people want are headlines and scapegoats.
- The best way to build a brand is to design a new category, and this requires creative thinking.
- All that you do or say is public relations.
- Because we cannot change reality, let's change the eyes of those who see reality.
- If a man tells a woman how smart and handsome, he is – that’s promotional. If he tells her she is intelligent, lovely, and is an excellent conversationalist- that’s marketing. But if someone else tells the woman how handsome and smart the man is – that’s PR.
- PR is a mix of psychology, broadcasting, and lawyering – it’s always changing and a very interesting landscape.
- The art of PR is a black art, and is here to stay, and its potency gets stronger every year.
- Publicity is the core of justice. It is the strongest drive to exertion and a certain guard against improbability.
- We think PR should exist for the public interest, to promote agreement in society.
- In the absence of publicity, there is no public support. Without this support, every state will decay.
- PR fails when there is no honor.
- Regardless of your feelings, always look like a winner. Although you are behind, looking confident and in control will give you victory.
- Many small things have been made larger by the right sort of PR.
- PR is crucial, and using it in the right way means you are marketing your success.
- In a downturn, a dynamic PR strategy is key.
- If down to the last pound of your marketing budget, a good PR agent will still spend that last dollar on PR!
- PR is a key component of any business process in this day of lightning speed communication and social media shares.
- These days, journalism is such a powerful factor in building opinions that no one can claim immunity or under-estimate its ability to affect their fortunes.
- Marketing, PR, and Promotional budgets are the first to be cut off these days and this is the first mistake a business will make when downsizing.
- The media is the most influential entity on earth. It possess the power to pronounce a man guilty and turn the condemned to an innocent.
- The most significant thing in PR is hearing what wasn’t said
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